Module 10: Developing Your Certification Training Curriculum

Your certification program isn’t just about training practitioners—it’s about equipping them to succeed. In this module, you'll learn how to design a complete curriculum that covers three essential areas:

1 Training Your Participants – Structure your lessons to ensure practitioners master your unique methodology. This includes step-by-step instruction, assessments, and real-world applications.

2 Providing an End-User Program – Give your certified practitioners the materials they need to deliver your methodology to their own clients. Workbooks, lesson plans, and guided exercises help ensure consistency and effectiveness.

3 Marketing for Certified Practitioners – Help your graduates succeed by including business-building tools, messaging frameworks, and strategies for selling their services.

With numerous sample curricula provided in this module, you’ll see firsthand how successful programs are structured—so you can develop a professional, results-driven certification that stands out in your industry.

Resources

TUTORIAL: Developing Your Certification Program Curriculum

TRAINING YOUR PEERS: Sample Outline of a Private Onboarding Call with New Coach-in-Training

TRAINING YOUR PEERS: Sample Transcript of a Monthly Training Call with Coaches-in-Training

TRAINING YOUR PEERS: Sample Monthly Training Module Provided to Coaches-in-Training

TRAINING YOUR PEERS: Sample Facilitator's Notes for Working with a Client

TRAINING YOUR PEERS: Sample Client Homework Assignment

DEVELOPING THE CLIENT CURRICULUM: Sample Onboarding Questionnaire Certified Advisors Used With Their Clients

DEVELOPING THE CLIENT CURRICULUM: Sample Learning Module Distributed to Certified Advisor's Client

DEVELOPING THE CLIENT CURRICULUM: Sample Coaching Pre-Session Report

DEVELOPING THE CLIENT CURRICULUM: Sample Coaching Session Prompts

MARKETING ADVICE: Sample Email Marketing Campaign Distributed to Coaches-in-Training

MARKETING ADVICE: Sample Direct-Mail Marketing Campaign Distributed to Coaches-in-Training

MARKETING ADVICE: Sample Special Report Distributed to Coaches-in-Training

MARKETING ADVICE: Sample Endorsement Letter Distributed to Coaches-in-Training

MARKETING ADVICE: Sample Endorsement Email Distributed to Coaches-in-Training

MARKETING ADVICE: Sample Endorsement Newsletter Article Distributed to Coaches-in-Training

MARKETING ADVICE: Sample Cold-Call Script Distributed to Coaches-in-Training